VIP 2021 – Our grandest offer to date

VIP 2021

Our grandest offer to date

‘2021 made elegant wines that will be highly collectible and long-lived vintages.’
– Anthony Mueller, Robert Parker’s Wine Advocate

Wine Cellar’s Vintage Investment Portfolio is back with the superb 2021 vintage! The portfolio sets out to capture some of South Africa’s finest wines from the 2021 vintage at release price (or in some cases, pre-release pricing). These wines are set to offer long-term drinking pleasure as well as value retention and appreciation. While SA’s top producers have repositioned their wines in terms of price, they still offer great value compared to their international peers.

VIP 2021 is our most cost-effective portfolio to date and we believe this vehicle to be the best way to access one of the finest vintages in recent memory. With more than 60% already sold, units are limited.

Download VIP 2021 Prospectus

The Wine Advocate recently allocated its highest scores ever for South African wine to two wines from 2021, both scoring 99 points. Other international critics, local winemakers and industry commentators agree that it’s a vintage to stock up on. Why do we like it? The wines have great depth of fruit, healthy tannins and beautiful length – in short, they’re absolutely delicious!


  • VIP 2021 is a diversified, blue-chip portfolio of 24 of the finest and most investable South African wines from the 2021 vintage, unitised into 60 identical R100,000 portfolios.
  • Four years of professional cellaring is included in the purchase price, with no further costs. This constitutes R14,875 cellaring costs per portfolio, an effective 12.9% discount.
  • Considering the likely future release prices of those not yet on the market, the value of the portfolio including cellaring costs totals R121,000 – an effective 17.3% discount.
  • The VIP 2021 offers flexibility in trading single wines or the entire portfolio.
  • Investors are given access to Wine Cellar’s brokerage platform, the Strauss & Co Fine Wine Auctions, free investment advice, historical sales data and market reports.
  • With more than 20 years of trading, Wine Cellar is the leader in South African fine wine, professional cellaring, and secondary markets. Secondary market sales grew to R53 million in 2023 across our brokerage and Strauss & Co Fine Wine Auction platforms.
  • The VIP 2015 has shown annualised growth of 16.5% since release in August 2018, and the VIP 2017 16.7% per annum since release in January 2020.

Download the full prospectus, or view our other available portfolios here.

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